El desafío Starbucks

cómo Starbucks luchó por su vida sin perder su alma

Schultz, Howard

(Paperback - 2012 - Spanish)
El desafío Starbucks
Describes how the CEO of Starbucks gained new insights into leadership upon resuming his position eight years after stepping down, a comeback he accepted to restore the company's performance and sustainability values.
Publisher: México, D.F. : Aguilar, 2012
Edition: 1a ed
ISBN: 6071113636
Branch Call Number: Spa 647.9573 S
Characteristics: xiv, 335 p., [16] p. of plates : ill. (chiefly col.) ; 24 cm.
Additional Contributors: Gordon, Joanne
Robleda, Ana Isabel


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Schultz, Howard
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