The Art of the Sale
Learning from the Masters about the Business of Life
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An analysis of the role of persuasion in everyday life and the qualities of effective salespeople traces the author's international travels to learn the art and science of selling, discussing the importance of a good narrative and the role of sales as social discourse.
Imprint:
New York - Penguin Press
Pages:
291
ISBN:
9781594203329, 1594203326
Language:
English
Notes:
Includes bibliographical references and index
Loose robes -- The pitch -- The soul of a salesman -- I believe -- Leveling -- Art and commerce -- The zen of sales -- Hybrid vigor -- Epilogue : lemonade stand
Loose robes -- The pitch -- The soul of a salesman -- I believe -- Leveling -- Art and commerce -- The zen of sales -- Hybrid vigor -- Epilogue : lemonade stand
Statement of responsibility:
Philip Delves Broughton
Characteristics:
291 p. ;,25 cm.
Author (Original Script):
Broughton, Philip Delves
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